Comments on: How Much Is Facebook Worth http://www.npost.com/blog/2007/11/05/how-much-is-facebook-worth/ Connecting Startups with Talent Since 1999 Fri, 27 May 2011 04:20:51 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Facebook Value Drops to $2 Billion (or much less) | nPost Blog http://www.npost.com/blog/2007/11/05/how-much-is-facebook-worth/#comment-67 Facebook Value Drops to $2 Billion (or much less) | nPost Blog Wed, 17 Dec 2008 17:39:11 +0000 http://blog.npost.com/2007/11/05/how-much-is-facebook-worth/#comment-67 [...] We have said all along that the $15 billion was no where near the truth!  It was all predicated on the MSFT investment of $240 million.  However, that deal also included an exclusive advertising component, which should neve have gone into the overall calculation. [...] [...] We have said all along that the $15 billion was no where near the truth!  It was all predicated on the MSFT investment of $240 million.  However, that deal also included an exclusive advertising component, which should neve have gone into the overall calculation. [...]

]]> By: Jordan Mitchell http://www.npost.com/blog/2007/11/05/how-much-is-facebook-worth/#comment-66 Jordan Mitchell Tue, 11 Dec 2007 03:14:50 +0000 http://blog.npost.com/2007/11/05/how-much-is-facebook-worth/#comment-66 I had initially posted my opinion that MSFT negotiated the farcebook move with three takeaways: 1. MSN LiveSearch as default search within farcebook. Over 600MM searches/month is compelling. 2. Exclusivity on ad representation/sales for certain ad types. Probably not ALL ads, but enough clearly. They already had this deal, but probably added to it. 3. Access to social graph data for MSFT's competitor to AdSense. I didn't think it was a defensive move to keep Google out, but I was wrong. I recently talked to a recently departed MSFT guy that (to the above opinions) said "don't give Microsoft that much credit. It was because they couldn't let Google take the deal." Ughh. This post and several more about "farcebook" at http://kickstand.typepad.com/metamuse/farcebook/index.html I had initially posted my opinion that MSFT negotiated the farcebook move with three takeaways:

1. MSN LiveSearch as default search within farcebook. Over 600MM searches/month is compelling.
2. Exclusivity on ad representation/sales for certain ad types. Probably not ALL ads, but enough clearly. They already had this deal, but probably added to it.
3. Access to social graph data for MSFT’s competitor to AdSense.

I didn’t think it was a defensive move to keep Google out, but I was wrong. I recently talked to a recently departed MSFT guy that (to the above opinions) said “don’t give Microsoft that much credit. It was because they couldn’t let Google take the deal.”

Ughh. This post and several more about “farcebook” at http://kickstand.typepad.com/metamuse/farcebook/index.html

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